Making waves for technology

The challenge was to uplift a technology conference to showcase the latest innovation that would engage leading Canalys channel and network partners.

Earlier in the autumn, there were big conversations, big names in the channel, and even bigger screens. Once again, the team were busy in Barcelona, delivering yet another unforgettable Canalys Forum EMEA at the W Hotel. Each year we aim to deliver bigger and better, working as an extension of our client’s team to meet the brief, and this year it was MAKING WAVES.

This isn’t your average technology conference; Canalys endeavoured to inspire their vendors and partners through a series of sunrise and sunset activities, dynamic main stage content, and of course, the infamous Canalys Festival to close out the event with relaxing and socialising to ensure attendees could build on their connections.

The TBA team injected their energy across all elements of the event, from hotel signage and branding and creation of the event sting, to full technical production of the main stage plenary, expert hubs and 1:1 meeting zones.

Results

• 1000+ attendees

• Most successful Canalys Forum, quoted by Canalys’ CEO

• Received outstanding client feedback for our impeccable planning and flawless execution